AFFWORLD
Start a project
SEO & search growth · Dubai & worldwide

Rank for the searches that turn into enquiries.

Traffic is not the goal; leads are. We fix the technical foundations, build the pages your buyers are actually searching for, win the local results in Dubai and the UAE, and report every month on rankings, traffic — and enquiries.

Search performance — last 90 daysILLUSTRATIVE
SearchPositionEnquiries
real estate CRM dubai3 ▲ 1431
off plan properties dubai marina5 ▲ 2218
luxury hotel near dubai airport4 ▲ 927
ship agency ras al khaimah1 ▲ 69
property management company dubai7 ▲ 3112

The report format every SEO client receives — searches, positions, movement and the enquiries each one produced. Figures shown are illustrative.

Why most SEO fails

Traffic that never calls.

Agencies report visits because visits are easy to grow. We report enquiries, because a brokerage does not pay rent with page views. Every search we target is chosen for one reason: the person typing it is ready to buy, book or sign up.

1 · Foundations
Fast, crawlable, structured

Core Web Vitals, clean URLs, schema markup, sitemaps, mobile-first — the site is built (or rebuilt) so Google can trust it.

2 · Intent
Pages for buying searches

Area pages, project pages, service pages and comparisons — one page per real search your customers make.

3 · Local
Dubai & UAE results

Google Business Profile, local citations, Arabic and English, map-pack visibility for "near me" searches.

4 · Enquiry
WhatsApp, form, call — tracked

Every page ends in a way to enquire, and every enquiry is attributed to the search that produced it.

propfusion.io
Propfusion CRM

Propfusion's site is built around one search — "real estate CRM in Dubai" — from the title tag to the pricing page. Read the case →

What's in the programme

Four pillars, worked every month.

SEO compounds: what we build in month two still brings enquiries in month twenty. That is why it is a monthly programme, not a one-off fix.

ITechnical SEO
  • Speed & Core Web Vitals
  • Crawl, index, sitemap, robots
  • Structured data (schema)
  • Redirects & migrations
  • International & Arabic setup
IIContent that ranks
  • Keyword research by intent
  • Area, project & service pages
  • Guides, comparisons, FAQs
  • On-page optimisation
  • Internal linking architecture
IIILocal & authority
  • Google Business Profile
  • Citations & directories
  • Reviews strategy
  • Digital PR & features
  • Partner & portal links
IVMeasurement
  • Rank tracking by search
  • Analytics & Search Console
  • Enquiry attribution
  • Monthly report & call
  • Quarterly roadmap review
Measurement

What the monthly report contains.

One page, five questions: where do we rank, what changed, what did it bring in, what did we ship, what's next. If a number went down, the report says why.

Enquiries from search
▲ month on month
Searches in top 3
Searches in top 10
Organic sessions
Pages indexed
all

Illustrative report shape. Real numbers, real searches, every month.

Rankings — every target search, position and movement
Enquiries — calls, WhatsApp and forms attributed to search
Shipped — pages, fixes and links delivered this month
Next — what we build next month and why
Competitors — who moved, and what they did
A 30-minute call — to go through it, every month
Built to rank

Sites we built with search in mind.

Portals with thousands of indexable listing pages, a hotel built around its location searches, and a CRM whose homepage owns its category.

Questions

Straight answers on SEO.

How long until we see results?

Technical fixes show within weeks. New pages typically start ranking in 2–4 months and keep climbing for a year. We set expectations per search on the roadmap — some are winnable in a month, some are a twelve-month campaign — and we say which is which before you sign.

Do you guarantee page one?

No one honest does. We guarantee the work: the pages, fixes, links and reports listed in the proposal, delivered every month. What we can show is the track record of sites we built ranking for their category searches.

Can you do SEO on a site another agency built?

Yes — the audit tells us whether the foundations can be fixed in place or whether the site needs rebuilding. We quote both honestly. If a rebuild is the answer, the web platforms team and the SEO team are the same people.

Do you cover Arabic?

Yes. Arabic pages, hreflang setup, right-to-left layouts and Arabic search research — most Dubai audiences search in both languages.

All services
Start a project

Rank for the searches that pay.

Send us your domain. You will get a free 20-point audit and the three things that would move it most.